We’re Building Something That Can’t Be Broken

Some people are built different. No matter how many hits they take, they stand back up. No matter how much weight is put on their shoulders, they carry it. Through struggle, through hardship, through moments where the world turns a blind eye—they keep fighting.

That’s the spirit we’ve always believed in. It’s the heart of the Lebanese people, the ones who refuse to quit, who find a way when there is none. It’s for those who have been knocked down but never defeated.

We’ve been working on something that represents that spirit—something that carries the weight of resilience, of endurance, of a fight that never fades. And for this special edition, we’re adding a reminder of a battle too many choose to ignore. A fight that’s been ongoing, a struggle written in history, yet silenced by the world.

This isn’t just about what we’re making—it’s about what it stands for. Stay tuned.